We're helping government teams to better manage, remove and improve the quality of government content so that it’s simpler, clearer and faster.
A content strategy — by government, for government
The DTA has come together with over 30 government agencies to co-create guidance that helps government teams to implement their own content strategies, to help get their digital estates in order.
This work builds on work already being done across government to improve information and services for users and taps into valuable public service expertise. It is part of the DTA’s vision to make it easier for users to get things done with government — without needing to know how government is structured.
Guidance that addresses government needs
Released iteratively in an Agile way, the content strategy guidance:
includes best practice advice for the creation, delivery and management of useful and usable content
addresses the daily challenges that stop many agencies from publishing clear, user-centered content
encourages agencies to reduce and regularly maintain the size of their digital estates, making it easier for users to find what they need, when they need it
covers a range of topics including content auditing, removing content, creating accessible content, user-centred content, Search Engine Optimisation (SEO), content governance (workflows, sign-offs and publishing check-points) and more.
We are regularly releasing topics. See what’s available
Want to be a part of this content strategy?
Government teams who would like to be involved in the creation, research and feedback of the content strategy guidance are welcome to join our working group. Please email email@example.com